The Tipping Point

What is the theme in The Tipping Point by Malcolm Gladwell?

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Many of the themes of this book relate closely to one another. Whereas in the first theme, the occurrence themselves held importance, for this theme the people themselves serve the most.

The power of one draws many readers into the theories of this book. When just one person can affect great change, no one person remains insignificant. The smallest push may tip the next big idea into popularity.