The Image: A Guide to Pseudo-events in America Test | Final Test - Easy

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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. Boorstin writes that advertising helps to make a shift from what is true to what is what?
(a) Desired.
(b) Honorable.
(c) Believable.
(d) Perceived.

2. In Chapter 5, Boorstin asserts that we have made a shift from moral value to what value?
(a) Religious.
(b) Independent.
(c) Narcissistic.
(d) Commercial.

3. The first aspect of successful advertising discussed by Boorstin in Chapter 5 - Section IV is what?
(a) Appeal of the contrived.
(b) Appeal of the self-fulfilling prophecy.
(c) Appeal of the half-intelligible.
(d) Ambiguity.

4. When was Daniel J. Boorstin born?
(a) 1914.
(b) 1911.
(c) 1908.
(d) 1895.

5. The fourth aspect of successful advertising discussed by Boorstin in Chapter 5 - Section IV is what?
(a) Ambiguity.
(b) Appeal of the contrived.
(c) Appeal of the half-intelligible.
(d) Appeal of the self-fulfilling prophecy.

6. Who founded Reader's Digest?
(a) James Huntington.
(b) Michael Cinquino.
(c) DeWitt Wallace.
(d) Andrew Kaempfer.

7. Boorstin writes in Chapter 6 - Section III, "We fill our lives not with experience but with the ____ of experience."
(a) Images.
(b) Ideals.
(c) Stereotypes.
(d) Archetypes.

8. What is the third characteristic of the image, according to Boorstin?
(a) It is passive.
(b) It is synthetic.
(c) It is ambiguous.
(d) It is believable.

9. Boorstin claims that in the effort to make art and literature accessible to all, these forms of expression were what?
(a) Diminished.
(b) Destroyed.
(c) Disembodied.
(d) Embellished.

10. In Chapter 6, Boorstin suggests that the greatest challenge Americans are now dealing with is what?
(a) Foreign affairs.
(b) Illusion.
(c) Reality.
(d) Advertising.

11. The third aspect of successful advertising discussed by Boorstin in Chapter 5 - Section IV is what?
(a) Appeal of the contrived.
(b) Ambiguity.
(c) Appeal of the half-intelligible.
(d) Appeal of the self-fulfilling prophecy.

12. What Muzak designer suggested that his company was more the business of programming than the business of music?
(a) James Morrison.
(b) Adolf Zukor.
(c) Donald O'Neill.
(d) Carl Laemmle.

13. In Chapter 5 - Section IV, Boorstin states, "By sharpening our images we have blurred all our" what?
(a) Vision.
(b) Reality.
(c) Experiences.
(d) Media.

14. Boorstin suggests we are in danger if we forget that the experiences which can't be captured by the camera can still be captured in a what?
(a) Experience.
(b) Reality.
(c) Dreaming.
(d) Book.

15. The second aspect of successful advertising discussed by Boorstin in Chapter 5 - Section IV is what?
(a) Appeal of the half-intelligible.
(b) Appeal of the contrived.
(c) Appeal of the self-fulfilling prophecy.
(d) Ambiguity.

Short Answer Questions

1. What is the science of language, including phonetics, phonology, morphology, syntax, semantics, and pragmatics?

2. Whose best-known films are The Ten Commandments, Cleopatra, and The Greatest Show on Earth?

3. Boorstin writes that we are left with the "invention of experience" rather than its what?

4. What book by Walter Lippman does Boorstin discuss in Chapter 5 - Section VI?

5. What term refers to that pertaining to one's own or a particular country as apart from other countries?

(see the answer keys)

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