Essay Topic 1
Explain and discuss how founder of McDonald's, Ray A. Kroc, effectively ran and governed the corporation of McDonald's. How did he gain such popularity among his employees?
Essay Topic 2
Analyze and describe how California in the 1930s helped to develop curbside food service and then carhop drive-ins.
Essay Topic 3
Compare and contrast how Kroc's invention and development of a fast food industry was likened to Carnegie's and Rockefeller's steel and oil companies.
Essay Topic 4
Discuss and explain why Big Boy and Dairy Queen restaurants were imitations of McDonald's and why they both failed to out succeed McDonald's.
Essay Topic 5
Describe how uniformity evolved within the franchise of McDonald's. Discuss why it was difficult to create and maintain uniformity within a franchise.
Essay Topic 6
Explain what Kroc avoided within his franchise developments and relationships and why. Discuss what Kroc learned in this time of franchise development.
Essay Topic 7
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