|Name: _________________________||Period: ___________________|
This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.
Short Answer Questions
1. Where is the potato museum in Idaho?
2. In 1997, what does Rod Taylor of Brandweek say was one of the most successful promotions in the history of American advertising?
3. Where is the motorcycle club that springs up in Southern California after World War II?
4. What is responsible for converting the Idaho desert into lush farmland?
5. How much does it cost per acre to grow potatoes in Bingham County?
Short Essay Questions
1. What is the rancher Hank's form of range management?
2. How does the software program Quintillion work?
3. What happens when a franchise operator fails to follow the McDonald's operation and training manual?
4. Why does Dave Feamster get into business owning a Little Caesar's?
5. How does the consumer react to McDonald's switch from fresh to frozen french fries?
6. What are some of Carl Karcher's ideas that should have remained on the drawing board?
7. What largely determines an Idaho potato farmer's annual income?
8. What do the McDonald brothers do in 1948 to change the food retail business and why?
9. What factors may have contributed to the rancher Hank's suicide?
10. What is Carl Karcher's personal philosophy?
Write an essay for ONE of the following topics:
Essay Topic 1
Describe some of the different jobs in a slaughterhouse. Include the tools used and the inherent dangers in each job.
Essay Topic 2
Describe how Henry Ford's assembly line style of production affects evolution of service in the fast food industry. What restaurant chains espouse this method of production? Why is it so effective?
Essay Topic 3
Describe the affects that the influx of migrant workers has on communities where the meatpacking industry exists. What attracts people from south of the border to want to work America? How are the companies at fault for the negative impact on the local health care systems? What promises have GFI America make to workers from Eagle Pass, Texas that had a negative impact on the economy?
This section contains 728 words
(approx. 3 pages at 300 words per page)