With the introduction of the Brownie Box camera in 1900, popular photography received its greatest boost. The camera cost one dollar, and a roll of film with six shots cost ten to fifteen cents. Previously, photography had been the province of professionals, who needed expensive equipment and elaborate studios. Now everyone could experiment. The cameras sold well, and the Eastman Kodak Company continued to manufacture them until the mid 1960s, when they were superseded by the popular Instamatic line of cameras.