Direct Marketing, November 1st, 1999
On September 15th, I went to New York to attend a special eulogy for David Ogilvy, who passed away July 21st at the age of 88.
It was a tremendously moving tribute, attended by over 1,000 people including some of the heads of the largest agencies in the world.
I had worked for Ogilvy & Mather for 11 years, and had corresponded with David several times over those years, from New York, Hong Kong and then Boston.
I admired him as much as anyone I have ever known. Here are some of my thoughts on that day, which I want to share with Direct Marketing readers
David was one of the first great pr...
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