THE COGNITIVE SEMIOTICS OF FILM Warren Buckland. Cambridge: Cambridge University Press, 2000,174 pp. In The Cognitive Semiotics of Film, Warren Buckland discusses signification and meaning in film by taking up the timely debate between those who favor theoretical models rooted in linguistics and those who reject such models. The author identifies a major split between the semiotic film theory of the 19605 (in the linguistic tradition of Saussure and Peirce) and more recent cognitive positions, which object to linguistic and semiotic approaches. As Buckland states, the first position insists ...
