The Boston Globe, May 14th, 2004
WBZ-TV general manager Ed Goldman starts with a lot of advantages. New England's oldest television station, with a long and proud history. Extraordinary resources thanks to a strong corporate parent, Viacom Inc. A network, CBS-TV, that is on a roll. Not one but two TV stations, channels 4 and 38, and a radio powerhouse, WBZ-AM, that offers valuable cross-promotion opportunities. Goldman is, to boot, a nice guy in a tough business, wedded to the community he serves and well-regarded by the heavy hitters who spend big bucks at his stations. The problem: By the measure that matters most the ratin...
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