HFN The Weekly Newspaper for the Home Furnishing Network, November 17th, 1997
DANBURY, Conn. -- Four years ago, as part of a dramatic repositioning program, Ethan Allen unveiled a new store facade designed to send a clear signal to consumers: Ethan Allen is more than your parents' Colonial furniture.
Last week, the vertically integrated international home furnishings company -- with 302 stores in the U.S., Canada, Mexico and abroad, and sales of $571.8 million -- took the next step, unveiling the third in a series of prototype stores created this year.
With 18,000 square feet of display area, the new store here features an easy-to-shop, informative format designed t...
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