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Lettering in business

About 3 pages (745 words)

The Greater Baton Rouge Business Report, May 10th, 2005

E-mail hasn't killed the art of letter writing. Just ask Lauren Barksdale.

Barksdale, a 23-year-old recent LSU grad, started her Elle Alexandra stationery business over two years ago, fitting it in between studying and teaching part-time.

Now she's increased her inventory to 100,000 pre-printed cards that she packages and ships as orders come in. Her work has caught the attention of national magazines like InStyle:Home and celebrities such as singer Avril Lavigne, actress Sela Ward and the Bush twins.

"I love sending letters, because I know I love getting them," says Barksdale. "I buy this ...

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Andari, Nastassia. The Greater Baton Rouge Business Report, May 10th, 2005. Lettering in business. Content provided by HighBeam Research.



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