Agency Sales, February 1st, 2006
Independent manufacturers' representatives involved in the health care industry face the same "good news-bad news" scenario that reps in other industries encounter. The obvious good news is that the health care industry is always going to be with us - it's not going anywhere. As a matter of fact, it will probably grow in importance in this country. The bad - or at least challenging - news is that just as reps in other industries used to "own" the buying influence, the landscape has changed as the pace of mergers/consolidations and growth of group purchasing organizations (GPO) has picked up. ...
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