Step Inside Design, March 1st, 2003
57 PENTAGRAM DESIGN For the second year, Pentagram Design has published an oversized wall calendar that pays tribute to the unsung heroes of typography. Intended as a springboard for the introduction of more Pentagram-branded consumer products down the road (the firm has already debuted a line of plastic cups and plates), the calendar addresses Kit Hinrichs' concern that clients-thanks largely to their limited experience with desktop publishing-have only a superficial knowledge of typography. Hinrichs allows that the same often goes for other graphic designers as well. The finished product s...
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