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An electronic publishing primer.

About 8 pages (2,435 words)

Publishers Weekly, April 19th, 1991

An Electronic Publishing Primer The decision to start publishing electronically is usually made in response to customers' needs. It is important to remember from the outset that electronic publishing is different from print: don't set out to mimic the book or to structure a product to protect the print. Instead, try to build the best electronically delivered product possible and to manage the cost structure to produce the desired results.

As far as staffing is concerned, it is important to choose project personnel who are excited about, and familiar with, electronic products: an individual ...

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Downing, Kathryn M.. Publishers Weekly, April 19th, 1991. An electronic publishing primer.. Content provided by HighBeam Research.



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