Journal of Alcohol & Drug Education, December 22nd, 2000
Abstract This paper examines the way alcohol use and alcoholism have been portrayed in twentieth century films with particular emphasis on the western genre. Saloons, bar fights, whiskey bottles, drunken gunfighters, and town drunks are all the staple features of the genre, and it is a genre that has contributed significantly to the prevailing image of masculinity. The paper argues that these images influence and shape contemporary attitudes about alcohol use and the acceptability of inebriation. The Portrayal of Alcohol and Alcoholism in the Western Genre Alcohol is ubiquitous in American ...
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