The editorial entitled `Putting on the Brakes' (Herald Sun 25/6/01) advances the argument that compulsory driving education should be funded. In an assertive tone, the writer targets parents of young drivers. He uses the formal writing style to lend authority to make readers respect his point of view.

In the headline, the editor uses a play on words to engage with the readers. He used the word "brake" as it has a double meaning, to stop a car and to stop people from getting killed on the roads. This encourages readers to read on.

Readers feel sad when the writer uses emotive language such as "Five young faces" and "young lives of promise needlessly lost." The editor portrays those who die on the roads as very innocent and vulnerable when he constantly uses the term "young" to depict them. This manipulates readers to feel sympathy for those who died...