Summary:
The role of advertising today and how it affects society, whether we want it or not.
Too much advertising is a significant problem nowadays.We can see and hear advertising everywhere: in store windows,on the billboards,through the radio,on the television,the internet, in our mail-box etc... and even in a video game!Its situation is becoming more and more important.Advertising helps customer to choose which product is best,or better than other product of the same kind.It also provides the customers information about their products,the cost,the version,the qualities,etc...Instead of going out to the machine,where the products are made,people only have to stay at home, turn on the tv or radio or connect to the internet by their personal computer and take a look at the advertising channel or the website of the producer.In a look of a company,especially,a new company,advertising is a very important factor to sell their products.Nobody can deny advertising 's importance because the more avertisements appear,the more goods are sold.In general,not only the new company or corporation but also the famous corporations,such as Nike,Microsoft,Nesle,Coca cola... still improve their trademark.(Just as a little information: in the first year in Vietnam,Coca cola used all their money in advertising only,Pepsi used 5 million dollars to hire David Beckham to advertise their drink! )Every year,billions of dollars are spent on advertising.
But if the employers advertised too much,especially when advertising does not fit in the right case,it will be the bad thing.People know that advertising can be seen or hear everywhere,anytime, even on the toilet paper!The companies make the most of any case that can be used.They advertise their products,but sometimes,they made the customers feel like hell,or annoyance by many different ways: by calling directly to the customers,giving flyers,on the wall,in the street, by email- they call spam,spim,fishing etc....
Moreover,the quality of the products is not as good as its picture,or the puff.There are also some products that shouldn't be advertised because they are not good for health,such as cigarettes,wine,etc.. Besides,fliers cause the problem of rush paper, the bad thing for our environment.In addition, one of the most annoyed things is spam and pop-up banners!It makes people who use internet and email irritated.As usual,our email box has a very very small size.If the email box 's usage is over 70%,we can't receive any new messages until we delete the old ones.But every day,(if you have a email box)you 'll receive at least 10 new emails,somebody receive more than 100 emails per day!
And almost them are spam mail -the unwanted marketing emails . According to a newspaper,there are about 9 billions spam mails are sent per day in the world.Isn't it a surprising number"As a result,with that number of emails,how can you receive your friends,your relative's emails when you are needing them.So,as the normal solution, you have to connect to the internet everyday to check your email box,to empty all that such of unwanted things:spam!Spam mails not only cause us unpleasantness but also waste our time and money(to connect to the internet)..There are almost everything people can find in Spam mails:how to be rich",how can you find job? Where can you lent money when in debt? Etc...but 66% spam mails are not real .Spam mails can be find not only in the earth, it also appeared on Mars(some Spams sneaked to the system of a NASA 's machine on Mars and caused some problems)Nowadays,many countries consider Spammers-the pepople who sent spam mails a kind of criminal ones because they sent the advertisements without the permission of the customers.
In my opinion,,advertisement is good in basically but if the producers abuse advertising,then,the advertising will be the bad idea.
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