While sitting in Small Business Management class one day, Ed Kanai leaned forward to his good friend Mark Oellig and said to him, "How about we rent Roods out to funeral homes and make money." For the purposes of this business plan, Roods is Ed's pit bull dog, whose real name is Rudi. Ed and Mark had been in mortuary school for some time now, both suffering through a failed class, and they are now finally ready to go out in the real world and make some serious cash. Because of this, Mark, who's normally up for anything, said in response to Ed's question that day in Small Business Management, "Cool." The following is the hard work put forth by some of the finest students PIMS has to offer.

II. Step 2-Analyzing Oneself

Ed and Mark took a long look at each...