Soap Operas
In the 1930s, advertisers such as Procter & Gamble sought sponsorship of daily radio programming targeted to homemakers, who controlled the household purse strings for cleaning and ...
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Soap Operas
Daytime serials, or soap operas as they are better known, have a form and structure that separates them from other television genres. Rather than beginning and ending within the space of t...
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Although a television programme is produced for the amusement of a target audience, the attitudes and values presented must reflect or at least be comparable to those of the society in which is it exh...
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Soap Operas
Soap Operas
